Blogging for SEO

5 Questions to Ask Yourself Before Starting a Business Blog

Some people deem writing to be one of the simplest things to do. They that even a high school student can do it. After all they are used to writing an essay paper. But if you’ve been in the business and marketing world long enough, and then it wouldn’t come as a surprise to you that blogging is now the […]

February 23rd, 2017|

Blogging Vs. Podcasting

To Podcast or Not To Podcast—What’s Best for Your Brand

Lately there’s more and more buzz about podcasting. Since 2013, there’s been a 75% increase in the number of listeners to podcasts—64% of them are heard on smartphones or tablets. The reason for the increase is partially due to these devices, because now people don’t have to sit in front of […]

July 13th, 2016|

How to Build a Winning Web Marketing Strategy

5 Ways to Online Success!

About two years ago, Forbes predicted the following top trends would dominate the Internet landscape by now. Take a look, and see that these have stood the test of time:

websites
e-newsletters
social media
videos
articles on other websites

As you can see, all of these play a vital role in your overall marketing strategy. A successful marketing campaign incorporates all […]

May 16th, 2016|

How to Build a Following Online

Use the Internet to increase your audience AND your sales

Whether you write books, play in a band, sell your art at craft shows, you can harness the power of the web to build your brand and ultimately increase your revenue.

Who says you have to be a starving artist?

First, it’s worth the investment up-front to have a polished, professional website, […]

March 25th, 2016|

Blogging 101: Understanding the Basics

How Your Blog Can Make You More Successful

What is a blog?

Think of a blog like an editorial column written either by you or a ghost writer for you, that shares your perspective on aspects of your industry and/or reveals your personality. It’s frequently updated, so that visitors will want to return AND so search engines will give you a high […]

March 7th, 2016|

Words AND Pictures: How to make your online content stand out

In the film, Words and Pictures, two school teachers have a debate about which is more powerful—words or pictures. When looking at online content, it’s important not only to use both, but to use them in a way that’s most effective.

There’s great web content and there’s content that gets results. How do you know which kind of content you have?

WHAT […]

February 24th, 2016|

The Art of Mastering Great Online Content

The Best Guidelines for Engaging an Audience

Is your online content a hit or a miss? Remember, content should be natural, conversational. The real art is managing the SEO essentials to get your content noticed in search engines, while writing to engage a reader. If you can’t hire professionals who do this every day, then follow our guidelines to help you […]

February 8th, 2016|

Visual Content Marketing By the Numbers

They say a picture is worth a thousand words. Never has this been more true than on your website. It’s increasingly important to include video or graphic elements to accompany the text on your website. Why? Consider this:

The average person gets distracted in 8 seconds.

Think about that a moment. Whether it’s text or video, you have to grab people […]

December 5th, 2015|

Generating Blog Ideas, 6 Ways to Make Them Stay

You understand the importance of doing a weekly or bi-weekly blog for your business, but you’re concerned that you wouldn’t be able to come up with enough ideas. First of all, you can simply work with an experienced web developer like Your Page Today, where a constant stream of blog content is provided, and you’re able to give input, as […]

December 2nd, 2015|

Anatomy of a Blog

5 Things to Remember When Writing Winning Blog Posts

Of course, we recommend having professionals write your blogs so you can focus on growing your business. However, if you do decide to go it alone or do one guest post now and then, here are a few tips to make your blogs brilliant, with a focus on content.

1. Make it […]

December 1st, 2015|