Visit the website in the featured image above:

Does Your Business Need a Website Enhancement This Year? Did you know that your website is an incredibly powerful tool that can either make or break your business? If it doesn’t have a high level of visual appeal, it’s time for a website enhancement. The bottom line is that when potential customers visit your website, they see it as a direct reflection of your organization. So, if the website looks like it was designed by a professional and is full of useful information, potential customers will view your business favorably. They may even think that your company is an industry leader.

Consumers are far more comfortable making purchases from companies that they view as an authority figure. On the other hand, if your website appears as if it’s out of date, or looks inadequately designed, people will be under the impression that your entire business is old, out of date, and inadequate. You only get one first impression. So, that first impression better be a good one. Properly designed websites draw attention to your products and or services in a way that is pleasing to the eye.

In addition, any content that you publish on your website should be constant, consistent, and up to date. Enhancing your website should also include removing and updating any out-of-date content. For example, if you no longer offer a particular product or service, it should be removed from your website immediately. If your website contains any inaccurate information, it should be updated or removed right away. Business websites are meant to grow and change over time.

Many websites are operating on outdated systems. They should be updated to the most recent technology sooner rather than later in order to keep up with consumer-based demands. For example, if your website doesn’t run quickly and smoothly on all user devices, it’s time for an enhancement. That includes computers, tablets, and smartphones. Speaking of smartphones, if your website isn’t configured to work on tablets and smartphones than you need to have improvements made that will enable it to work smoothly when viewed on these handheld devices.

In essence, your website needs a responsive web design enhancement that allows it to both adapt perfectly to the size screen that it’s being viewed on. Consumers spend multiple hours per day on their smartphones. They do everything from streaming shows and movies, to conducting product research and making purchases directly from their hand-held devices. Ignoring this fact by failing to pay attention to responsive web design enhancement is incredibly dangerous in the current day and age.

If you need help with a website enhancement for your business this year, please contact us today. We look forward to helping you. Your Page Today LLC specializes in custom website design, custom website development, search engine optimization, monthly or weekly blog writing services, content management solutions and ongoing maintenance and support such as website security and data backups. Our company began its journey as an owner operated web Development Company in 2001.

Back when websites were just that; web pages. With well over 20 years of hands-on experience in the world of website design and development, we have the expertise to not only get your website up and running but get it visible to those ideal prospects who ARE your target audience.