Inbound Links for SEO

How to Build a Winning Web Marketing Strategy

5 Ways to Online Success!

About two years ago, Forbes predicted the following top trends would dominate the Internet landscape by now. Take a look, and see that these have stood the test of time:

websites
e-newsletters
social media
videos
articles on other websites

As you can see, all of these play a vital role in your overall marketing strategy. A successful marketing campaign incorporates all […]

May 16th, 2016|

How to Build a Following Online

Use the Internet to increase your audience AND your sales

Whether you write books, play in a band, sell your art at craft shows, you can harness the power of the web to build your brand and ultimately increase your revenue.

Who says you have to be a starving artist?

First, it’s worth the investment up-front to have a polished, professional website, […]

March 25th, 2016|

Blogging 101: Understanding the Basics

How Your Blog Can Make You More Successful

What is a blog?

Think of a blog like an editorial column written either by you or a ghost writer for you, that shares your perspective on aspects of your industry and/or reveals your personality. It’s frequently updated, so that visitors will want to return AND so search engines will give you a high […]

March 7th, 2016|

Should YOU Outsource Your Online Marketing?

Every minute you’re losing customers.

Online marketing is an essential part of your business. If you’re not outsourcing, chances are you’re trying a do-it-yourself approach with a website template. And while you’re busy working on your business, you’re missing online customers every day.

The question is: Should you try to do it all yourself or outsource to marketing professionals? To make this […]

February 15th, 2016|

What Social Media IS and What it ISN’T

How to Use Social Media Effectively

The best way to understand social media is to first understand what it ISN’T.

Social media is NOT for self-promotion. It IS for interacting with your customers and piquing their interest. It’s also an excellent vehicle to address their concerns. You don’t want to be one of those companies that hammer people to death with the […]

January 25th, 2016|

Influencer Marketing

The Secrets of Standing Out in a Crowded Marketplace

The Internet is saturated with content all jockeying for a position where the most eyeballs will see it. It’s hard to stand out from the crowd. That’s why you want to reach an influential blogger. One positive blog that goes out to thousands of followers could really boost your business’s sales, […]

January 15th, 2016|

Surprising Facts about Social Media

Your Questions Answered

Social media is an exciting, and mysterious, marketing concept for most businesses. It seems that most are aware that there is a need to connect via social media platforms, but they don’t know how to take advantage of the opportunities that social media affords.(See last week’s blog for information about using social media to your company’s advantage.)

Here are […]

January 8th, 2016|

Secrets of Success with Social Media

Straight Talk to Make Social Media Work for You

This holiday season, our gift to you is the secret of successful social media marketing. The truth is, most businesses aren’t reaping the benefits of social media. Here’s how YOU can:

Quality over quantity

Many companies believe they should have as many social media accounts as possible. While we’ve talked about the importance of […]

December 30th, 2015|

Who is REALLY Visiting Your Website?

3 Myths about Site Statistics 

When you have a website, there’s nothing more valuable than a clear picture of who your target audience is. Wouldn’t you love to know more details about the people who visit your site the most, what their favorite pages are, and what engages them most?

If you have this information, you can then tailor your pages to […]

December 7th, 2015|

Generating Blog Ideas, 6 Ways to Make Them Stay

You understand the importance of doing a weekly or bi-weekly blog for your business, but you’re concerned that you wouldn’t be able to come up with enough ideas. First of all, you can simply work with an experienced web developer like Your Page Today, where a constant stream of blog content is provided, and you’re able to give input, as […]

December 2nd, 2015|