A blog is in essence a type of online “journal” — and an interactive one at that. You can create a blog about practically anything under the sun, from diets and fitness to music and TV to scholarly subjects such as history and literature. Blogs also serve a variety of purposes — some are for [...]
Knowing value of inbound links and how they help your site rank higher in search engines is critical in developing a better online marketing strategy. Inbound links can really give your site a boost but how do you get them? Is there some secret formula? Not exactly. There are many ways to get more inbound [...]
Web site security issues with WordPress have become a known problem as a vast majority of WordPress sites and blogs are extremely vulnerable to various forms of cyber-attacks. This fact is especially troubling since over 172 million websites worldwide is now powered by the WordPress content management system. Some IT security experts report that over 70% of sites hosted on this platform have some vulnerabilities, increasing the chances of information theft or the planting of malware on the given site. A few of the most common security problems include SQL injection, easy access to sensitive backend files and administrator accounts that can be hacked too easily.
Success requires an open mind and the ability to evolve. If your business has been successful for many years but has started to plateau, you may be guilty of falling for these myths that can actually hold you back: 1) My business isn’t the kind that can benefit from a blog. Let’s say you own [...]
When you think of your website and blog, realize that your content isn’t a bunch of clever-sounding words slapped on a page. A lot of thought and careful strategizing has to go into what you say. Here are four guidelines for a content strategy that will give you an edge over the competition: 1. Know [...]
5 Things to Remember When Writing Winning Blog Posts Of course, we recommend having professionals write your blogs so you can focus on growing your business. However, if you do decide to go it alone or do one guest post now and then, here are a few tips to make your blogs brilliant, with a [...]
4 Ways to Become a Beloved Brand If you do your homework, you know that the brands that succeed do more than watch the bottom line. Increasing customer loyalty is the best way to increase your sales. You want your target audience to return and recommend you to everyone they know. How do you generate [...]
You understand the importance of doing a weekly or bi-weekly blog for your business, but you’re concerned that you wouldn’t be able to come up with enough ideas. First of all, you can simply work with an experienced web developer like Your Page Today, where a constant stream of blog content is provided, and you’re [...]
The Best Guidelines for Engaging an Audience Is your online content a hit or a miss? Remember, content should be natural, conversational. The real art is managing the SEO essentials to get your content noticed in search engines, while writing to engage a reader. If you can’t hire professionals who do this every day, then [...]
Use the Internet to increase your audience AND your sales Whether you write books, play in a band, sell your art at craft shows, you can harness the power of the web to build your brand, increase your following and ultimately increase your revenue. Who says you have to be a starving artist? First, it’s [...]
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